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MarStack.

Quickstart

Five minutes from sign-up to your first audit inside your AI assistant.

  1. Sign up at marstack.getinlytics.com and confirm your email. You get 50 free credits, no card.
  2. Connect Google on the Platforms page if you want to audit your own GA4, Tag Manager or Search Console. Website checks work without it.
  3. Create a token on the Tokens page. Name it after your client, for example "Claude Desktop - laptop". Copy it now: it is shown only once.
  4. Add MarStack to your client. The Tokens page gives you the config with your token filled in. The setup guides cover each client.
  5. Ask. Start with "Is MarStack connected?", then try one of the questions below.

For Claude Code, one command does steps 4 and 5:

terminal
claude mcp add --transport http --scope user marstack https://mcp.getinlytics.com/mcp --header "Authorization: Bearer msk_live_your_token"

What an answer looks like

Your assistant calls a MarStack tool, shows the credits used, then gives the findings with their severity and the fix. These are example answers:

Claude DesktopMarStack connected

Why did revenue drop in GA4 last month?

audit_ga4_property10 credits

MarStack · 62/100 · Needs work

  • Critical214 purchase events sent value 0 in the last 30 days.
  • HighGoogle Ads is linked but no key event is imported.

Map value to the ecommerce.value variable on the GA4 purchase tag. Want me to prove it on the thank-you page?

Good first questions

  • "Does the purchase event fire on https://example.com/thank-you?" (5 credits)
  • "Is the cookie banner on example.com GDPR compliant?" (10 credits)
  • "Which GA4 properties can I access?" then "Audit property 123456789" (free, then 10 credits)
  • "Which queries lost clicks on my site this month?" (1 credit)

Every answer ends with an offer of a branded report. Say "Make a PDF" (or Word, Excel, PowerPoint) to get one. Reports are free.

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